Eric Hathaway
The architect behind the builds
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AI for Operations  ·  the product house

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Eric Hathaway

I make
organizations
work.

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The friction nobody talks about

Your strategy
isn't the problem.

67%
of well-formulated strategies fail due to poor executionHarvard Business Review
86%
of employees cite lack of alignment as the primary cause of workplace failuresMcKinsey & Company
$37M
lost per year, per company, from misunderstood communications aloneHolmes Report

Technology is a commodity.
Talent is available.
Capital is cheap.
Frameworks are published.

Alignment is the
only edge left.

Sources: Gartner, McKinsey, Bain, HBR

The Cost of Getting It Wrong

Misalignment isn't just inefficiency.
It's money on fire.

Without Alignment
$37M
Lost per year from miscommunication aloneHolmes Report
$7.8T
Global cost of disengaged employeesGallup 2024
67%
Of strategies fail at executionHarvard Business Review
9 mo
Average time to kill a failing initiativeMcKinsey
23%
Of payroll wasted on misaligned workAsana Anatomy of Work
With Alignment
21%
EBITDA margin increase in 90 daysLevel9 Engagement
42%
Cross-functional productivity gainsLevel9 Engagement
1,400
Hours/month automated from systemizationLevel9 Engagement
2x
Initiative success rate with kill criteriaLevel9 Engagement
3 wks
To identify failing projects (vs 9 months)Level9 Engagement

The gap between these columns is alignment. That's it. Same people, same tools, same market. Different operating system.

MicrosoftCredit SuisseT-MobileS&P GlobalZoot
1991-2000

Build

Three continents. Nine markets. Zero playbook. Built it anyway.

9 markets, 20%+ market share growth
Full P&L ownership, 30%+ margin increase
The system IS the common language
01 · 1996-2000

CEO, Credit Suisse

Prague, Czech Republic

CEO30%+

Empty office → full operation. Full P&L in a foreign market. 30%+ margin increase.

CREDIT SUISSE
30%+
Margins
25%
Rework cut
P&L
Full ownership

“Operational architecture IS the common language.”

02 · 1993-1996

MD, SE Asia, S&P Global

Singapore & SE Asia

M&A20%+

9 global markets via strategic M&A. 20%+ market share growth across six countries.

S&P GLOBAL
9
Markets
20%+
Share growth
6
Countries

“Self-correcting systems beat supervised ones.”

03 · 1991-1993

CTO, Mono-Lite

Montana

TECHNOLOGY

First build. End-to-end systems architecture before 'startup culture' existed.

MONO-LITE
0 → 1
Greenfield
Full stack
End-to-end

“Systems are only as good as the humans who use them.”

04 · 2022-2025

COO, LucidORG

Montana

AICOO

Built AI platform measuring organizational efficiency. 4 modules. Co-founded with daughter.

LUCIDORG
4
AI modules
20%+
Performance
2x
Exec success

“Built the system I wished existed.”

05 · 2008-2012

Director, WWPS, Microsoft

Redmond, WA

94 OFFICES

Global platform rollout across 94 offices. 100+ stakeholders. 2x operational throughput.

MICROSOFT
94
Offices
100+
Stakeholders
2x
Throughput

“5% at HQ compounds to 50% in the field.”

06 · 2012-2014

Director, Analytics, T-Mobile

Bellevue, WA

ANALYTICS

Made alignment measurable for the first time. Post-acquisition integration. 2x throughput.

T-MOBILE
2x
Throughput
1st
Measurable
M&A
Integration

“Dashboards, not offsites.”

07 · 2015-2019

Global VP, Zoot Enterprises

Bozeman, MT

20%+ ENG.

Enterprise scale, every time zone. 20%+ engagement, 25% rework reduction.

ZOOT
20%+
Engagement
25%
Rework cut
Global
All zones

“Made the implicit explicit. Codified it.”

08 · 2024-Present

Exec Director, NextGen Interns

Montana

EDUCATION

Leading the next generation. AI readiness, The LucidWAY. Taught Org Behavior at MSU.

NEXTGEN + MSU
100s
Students
MSU
Professor
AI
Readiness

“Mentoring the next generation of operators.”

2000-PRESENT

Scale

Enterprise to AI. From managing to measuring to building.

94 offices, 100+ stakeholders
AI platforms, nonprofits, education
From managing to measuring to building
2020-PRESENT

Architect

Built the systems I wished existed.

S

StratOS

AI Strategic OS

10-person simulated executive leadership team. Three rounds of structured debate before any decision costs real money. Kill criteria and dissent built into every cycle.

10
C

CommandOS

Agent Orchestration

Orchestrates 15+ autonomous AI agents across multiple projects simultaneously. Coordinator, governance, and project management agents with real-time fleet observability.

15+
P

COO Playbook

Execution Platform

87K+ words of methodology. 24-week guided implementation. 9 training courses for your entire team. AI execution consultant. The operating layer beneath EOS and OKRs.

87K+
O

LucidORG

AI Organizational Platform

The parent platform. LucidEDU for AI training, LucidHR for aligned hiring, LucidBOARD for board reporting. Co-founded with my daughter Sasha.

4
O

OutboundOS

Outbound + Care Umbrella

Umbrella over three pods: LinkupOS for LinkedIn signal, ABM Engine for multi-channel outbound, AutoCS for customer care. One voice profile, one governance trail. Replaces a marketing + outbound + CS department.

3
L

Level9

AI for Operations

The product company. Six production AI systems for the operational layer, built from 30 years of pattern recognition inside global enterprises. The operating system your org is missing.

6
Montana
Home base. Where it started.
Prague
CEO, Credit SuisseBuilt Czech operations from zero
Singapore
MD, S&P Global6-country regional transformation
Hong Kong
MD, Standard & Poor'sSE Asia regional transformation
Zurich
Credit SuisseGlobal business development
Bali
LucidORGCo-founded with Sasha
Panama
Winning by DesignRevenue ops transformation
Redmond
Director, Microsoft100+ stakeholders, global ops
Bellevue
Director, T-MobileMade alignment measurable
Bozeman
Level9Building StratOS, CommandOS, OutboundOS
6
continents
60+
countries
30+
years

Organizations should
work as beautifully
as the people inside them.

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